Friday Night In with Athanae from Green Smoothie Co
Athanae dedicates her time to fuelling your body with the goodness of greens and nutrient-boosters whilst providing the convenience of healthy eating on the run. Co-founder of Green Smoothie Co, she radiates health and is a living example of the power of healthy eating, positive thoughts and living a life you love.
Athanae kindly donated some Green Smoothie Co Mix It Up Packs for my 30 day BAB challenge. As soon as they arrived I contemplated not offering them as prizes as I wanted to keep them all for myself!! They come in such cute single serve sachets with your name/logo stamped on them. You can easily keep track of whose is whose in the office or kitchen!
It's never been easier to have your greens or a nutrient-dense drink on the run. My sweet tooth has me craving Crazy for Cacao - which contains cacao, chia, mesquite and maca. The options for it's use seem endless! Get comfy, light a candle, and sip on something nourishing as you learn all about one of the lovely faces behind this health-fuelled business.
Share a little about yourself
I spent the first 10 years of my career in journalism and federal politics. I adore writing, and my driving force is to make a positive difference in people’s lives, and I’ll never stay in a job if I don’t think I can do that. Even if I don't know what the next step exactly is I would rather leap into the unknown than stay where I’m unhappy or feel like I’m not doing good work. I love to learn and grow, personally and professionally. Starting my own business has been the hardest thing I’ve ever done, but also the most fulfilling. There’s no way I could do it without my co-founder Todd. If I’m not working you’ll find me running (usually along the beach), doing yoga or pilates, cooking, swimming, reading or snuggling with my pug Reggie.
How did your business come about?
I was travelling a lot for work last year, but was also trying to be more consistent about instilling healthy changes into my diet. I was putting my superfoods into little ziplock bags to take away with me on trips and when I was at home my recipes would vary widely, mainly because I was too lazy to measure anything properly. My boyfriend Todd got frustrated with me using every spoon in the house every time I had a smoothie and with finding spirulina powder in every nook and cranny in the kitchen, and I got frustrated with the inconsistency of my own recipes and having to travel with ziplock bags that didn’t always stay sealed…so we decided to create the product we needed ourselves. I don’t think we realised right at the beginning how many applications the product would have or the number of creative ways our customers would use it!
Todd is really entrepreneurial and business-focused and I am incredibly passionate about customer experience and our skill sets complement pretty well. We approach problems in different ways which I think is great, because we challenge each other, but we have the same set of values, both in life and business, and we want the same thing, so even though we attack things differently we tend to come up with good solutions. I like to think there’s no goal that's out of reach or impossible problem – it’s just about figuring out how to get there!
The most rewarding part of your job?
Knowing that I’m helping people to be healthier. There are so many barriers to health and wellness that are hard to overcome: time, ease of use, expense, convenience – and I think we eradicate many of those. Lots of customers have told us they had all these superfoods sitting in their pantries but they didn’t know how to use them, or they didn’t have the time, or the right recipes. Our product combined with our recipe ebook gives our customers everything they need to make having green smoothies easy and we are looking to expand that product range this year.
What haven’t you done yet that you wish you could?
Little thing: juice detox! It’s just something I haven’t organised yet but I’d love to do one. I do drink fresh juices but the idea of five or six days of just juices both terrifies and excites me. I LOVE to eat. Maybe that’s why I haven’t done it yet!
Big thing: become fluent in another language. I speak pretty good Italian but I would love to be able to write, read, watch TV and fully engage with ease in another language. I’d also love to write a book. I’ve been a writer since I was little and used to be a huge reader too, but I don’t make as much time as I used to to read now. I love the way words can be used to tell stories and the impact that the written word can have, - it’s what led me into journalism initially. It’s going to happen!
Favorite place in the world?
There’s a little bar at the top of Riomaggiore in the Cinque Terre in northwest Italy called A Pie De Ma. It’s perched on top of a cliff overlooking the ocean and it’s perfect.
If you were a spice, which would you be?
Turmeric. Don’t ask me why – it was a gut feeling!
5 things you can’t live without?
- my fitness box: yoga mat, foam roller, tennis ball, golf ball (great for releasing back and hip muscles) and theraband
- hurraw lip balms
- coconut oil
What a cliché!
If you could choose to eat anything in the world for your next meal, what would it be?
Todd’s poached eggs on rye toast with spinach, avocado and fried haloumi. It’s the bomb.
What was for breakfast?
I made a double serve of green smoothie with one of our Green Smoothie Co. Power Hit sachets, organic coconut milk and oil, organic bananas, green leafy vegies, the flesh of a lemon and some frozen grapes. I was going to save some for lunch but it was so good I drank it all!
How would you classify your eating style?
Changes depending on how my body feels and how organised I am. I don’t eat gluten – I’m not coeliac but I feel better for it. I try to eat as many fruit and vegies as I can and I definitely need meat – not every day but at least a couple of times a week. I love treats so I am a sucker for raw bliss balls and kale chips or anything with coconut or cacao :)
Your favourite way to stay active?
It changes all the time. I love learning new ways to get stronger and improve balance so I’m up for trying anything. I recently went to bounce on trampolines for an hour which was really challenging – you had to trust your body. Over time though I’ve found the things that stick are pilates, yoga, lots of walking and a little bit of running and weight training.
Your best advice for living a wholesome, healthy lifestyle?
Give up on the idea of balance or the idea of being perfect. Give up on pleasing people and trying to be likeable – instead be the best version of you and I think you’ll attract the right people. Be honest with yourself, true to your strengths and passions and be kind to everyone you meet. I’m still working on all of this! I went to a breakfast with Michelle Bridges last week and she said rather than being selfish to look after yourself, it’s actually selfless, because you need to be able to give the best of yourself to the people around you. I really liked that.
How can readers find you?
Instagram: @athanae or @greensmoothieco
LinkedIn: Athanae Lucev