Need A Good Reason To Make A Resolution? Get Your Friends To Pay!
Research shows that your chance of achieving a goal increases by 33% if you shared it with others, and by 72% if money is involved.
A new charity website, Promise or Pay is helping us stick to our new year’s resolutions, well after the confetti is gone. Whether your new year’s goal is to go for a daily run or kick a bad habit, the website has been created to encourage Aussies to promise to change themselves for the better in the year ahead, or pay!
The idea is that you pledge your goal e.g. eat vegetables at every meal for a week, run a marathon, give up coffee for a month, etc, you choose. Then you set an amount that you will pay a charity if you don't achieve it. Aim high so the incentive is there! While you're undertaking your resolution or working towards your goal, invite friends and family to donate to your cause.
I thought it was such a neat idea that I caught up with the founder, Jay Boolkin, to discuss how it all began and the finer details to get you started:
1. What were you doing when the idea for Promise or Pay came about? Did something in particular inspire you?
I’ve always been driven by the desire to help others and I’m passionate about creating positive social change. Over the past few years I have been passionately putting my education to good use working with not-for-profits and non-government organisations in Australia, USA, India. I started Promise or Pay while living in Cambodia as an Australian Youth Ambassador for Development.
The idea was born out of my own struggles to achieve my personal goals as well as my experience within the not-for-profit sector and the fact that 80% of NFPs are constantly looking for new ways to generate funds.
2. Have you Promised or Paid something, if so, what?
My 2016 New Year’s Promise is: put sunscreen on whenever I go to the beach.
3. What's the most common thing people are promising?
The most popular promises are health and wellbeing-related - exercising more regularly, getting fit, losing weight, eating healthier and meditating regularly.
4. How much has been donated to charity so far?
So far over $45,000 has been put on the line for charity.
5. Can people choose whatever charity they wish?
To maximise the impact of every dollar donated we have handpicked a number of charities that are clear about their purpose, mission and values. We give people the opportunity to choose from a number of charities working to combat a wide range of social issues.
We believe they use their resources wisely to effectively implement programs that have the ability to actually make a difference. If someone has a specific charity that would like to recommend we encourage them to contact us at email@example.com
6. How does the money get paid to the charity?
Total monthly donations are directly transferred to each charity on a first day of the following month.
7. What is the most interesting promise you've seen so far?
Some of my favourites include promises to skydive, eat something new every day, learn to juggle, build a dog kennel, try stand-up comedy, and swim with sharks.
So what do you think? Are you ready to stick to your resolutions this year? Make your promise today!